If I were a petstore owner, I would do my best to educate my customers about morphs and get them interested. I would post pics of the parents and the eggs hatching, or even display the eggs at the store to generate interest and take advanced orders.

The petstore is going to get far more @ retail price w/no shipping. In addition you then add in the markup on the tank, water dish, etc.. and the Pastel may be a really profitable snake

Thats the way to go selling Pastels maybe?

Pastels may have moved from being a lower end boutique snakes, to a higher end retail commodity.

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