Posted by:
GRich
at Tue Oct 10 23:36:24 2006 [ Email Message ] [ Show All Posts by GRich ]
I've worked reptile shows for only three years now, but, like everyone in this post, I have noticed a decrease in available rat snakes, big pythons and beardies and an increase in balls.
I sell, and have only sold, corns and other rat snakes (bairds, Asians, obsolettus, subocs). I have had no trouble at all making my table rent, as well as, making a nice profit. Why? I'm up on my feet moving from one end of the table to the next, not really selling the snake, but introducing people to the snake, to me, and to my business guarantee.
Most people who attend these shows are only wanting a snake for their kids. They have a lot of fears concerning their child's safety, as well as, their happiness. I let them, and the kids, handle the snakes. I talk to them about the snakes and try to assure them that their decision to buy a snake, vis-a-vis a puppy, is a good one and is not "silly." I also give people the bare facts about my snakes, good and bad. For example: Rat snakes might bite, but a cat or a dog bite will hurt a lot more.
I want my customers to be satisfied. One way I do this is to make it a point to know what other sellers are selling. That way, if a customer wants a bloodred and I don't have any, I can tell them where they can get one, if any are available. Another way is to assure them that their purchase from me includes a guarantee. If, for any reason within the first month after buying the snake, the customer is not satisfied with the purchase, they can bring it back for an exchange, or a refund. My unofficial slogan is: "I'd rather see you happy with your new snake, than make a lot of money."
The snake will sell itself. I'm selling me and my customer service.
----- Gregg The Corn Snake Pit
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