bee pollen isn't really as good as people think...picking flowers this summer once I spotted what would be a "naturally occuring serving size": ONE wet "granule" on a leaf.ALL summer I saw ONE wet "granule" in an area with much more flowers and bees than the sahara. I also see where they would likely get their 1-2% insect matter.(it's pollenating in the flower at the time the uro eats it). I don't think I will even be using bee pollen anymore.